Paleo Principles is Here!!! + FREE Costco Guide!

It’s finally here!!!!!!!!!!

Paleo Principles is widely available TODAY on Amazon, in Costco, Barnes & Noble, and wherever else books are sold!!!!!  Woot!

This 672-page book has been a complete labor of love, from the detailed explanations of the scientific basis for the Paleo diet to the shopping lists, meal plans and recipes. My goal was to give you a one-stop shop for understanding why a Paleo template is a healthy lifestyle choice, as well as provide you with the resources to actually implement that lifestyle choice.

Unlike my previous books, Paleo Principles goes beyond the AIP to focus on a broader definition of a healthy diet. Perhaps I love it so much because I know it will help SO many people gain health. That’s what The Paleo Mom is all about!

What people are saying about Paleo Principles

“Paleo Principles is the book that this community needs! It answers so many important questions about the science behind Paleo, while still being readable and easy to understand. I’ll be recommending this to all of my clients and readers and referencing it myself often!” – Michelle Hoover, Unbound Wellness

“Sarah Ballantyne has a knack for breaking down research, delivering it in a way that is easier to digest. Paleo Principles does exactly that. She’s created an all-in-one guide to all things Paleo: the benefits to this lifestyle, the whys behind it, incredibly helpful transition guides, and, of course, the delicious food! “- Erin Cox, Real Food & Love

“Since there isn’t a university course you can take called Paleo principles- this is the next best thing! All you ever wanted to know and more!” – Meagen Ashley, It’s All About AIP

“Sarah Ballantyne has done it again, created another life changing book. Paleo Principles is the ultimate Paleo guide. Every bit of info you ever wanted to know about Paleo is in this book and it’s presented in a fun way that is easy to understand. Bonus, the 200+ recipes look amazing!!!” – Rebecca Boucher, Lichen Paleo Loving AIP

“In her trademark style, read scientific accuracy meets practical day-to-day life, Sarah Ballantyne delivers a new comprehensive resource validating the Paleo diet and lifestyle as a health promoting and sustainable template. Whether your goal is to alleviate symptoms of chronic (or autoimmune) illness or simply feel more vibrant and alive, Paleo Principles will give you the tools to be successful on your healing journey.” – Sophie Van Tiggelen, A Squirrel in the Kitchen

“The text is imminently readable and the layout and graphics are (okay, I know this is going to sound overwrought)… perfect. Really, the layout of this book is as close to perfect as I’ve ever seen. And it’s a delight to read. It is still bursting the latest science (as we’d expect from the inimitable Dr Ballantyne), but all that science is presented in such a warm and approachable way, that I almost feel like Sarah is right there in the room with me.” – Petra Chambers-Sinclair, Biohack U

I was SO honored & excited to have been sent a review copy.   I started to flick through the pages, and my breath was simply taken away.  This was not only another labor of love & science for Sarah.  What I was looking at, I strongly believe, is a textbook that would start to be used to educate healthcare systems worldwide on the science behind how we can get our health back, without resorting to pharmaceutical intervention. – Emma King, Conscious Autoimmunity

Costco is THE place for Paleo Books!

I am also pleased to announce that Costco has decided to pick up Paleo Principles — yes, that Costco!  (Quantities and locations may vary.) The bulk retailer is one of my family’s secret weapons when it comes to saving money and living a healthy lifestyle, and I know many of you rely on it too. Having a book picked up by Costco is not by any means a given, and it’s a victory for my Paleo minded-publisher and the community as a whole. It means that Paleo books will be accessible not just to people who already know about them and are searching for them in bookstores or online, but people who happen to see them in one of the nation’s largest wholesale retailers!

Since one of the best ways you can ensure more Paleo-friendly books reach Costco shelves is to shop there, buy Paleo books there and make your voices heard, today I’m giving you a very special free download that will help.

Download your Paleo Principles Costco Shopping Guide here!

To see my book on Costco shelves is going to be a dream come true!  Heck, to see it on shelves at all after more than a year of work is more than I could have hoped for when I started this little blog 6 years ago (yes, it’s my blog anniversary too!). So as always, all my thanks go to my readers and friends who have supported and encouraged me along the way. Together we really can change the paradigm, and this little victory is a step in the right direction.

Come Meet Me!!!

P.S. I’m writing this from the road, where I’ve embarked on a 2-week tour to celebrate the release of my newest book baby. I am so excited to reach my first tour stop tonight (Seattle) and FINALLY get to talk about this project with all of you IN. REAL. LIFE.

I’m doing events in Seattle, San Francisco, Boston, Long Island, Chicago, Minneapolis, and Atlanta!  If you live anywhere near these cities, please come out to meet me!  At every event, I’ll start with a short talk, a Q&A and then sign books and meet each of you individually!  Events are free but space is limited. You can get all the details and RSVP to save your free spot here.