Announcing My Book: The Paleo Approach–Reverse Autoimmune Disease and Heal Your Body

January 24, 2013 in Categories: , by

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This project evolved considerably as I delved into it.  To see the amazing resource book that The Paleo Approach became see this post and have a look at this video tour from my YouTube Channel:

I have wanted to share this exciting news with you all for months!  So, I’m thrilled to be able to finally announce that yes, I am writing a book!

The book is called:

The Paleo Approach

 Reverse Autoimmune Disease and Heal You Body

 Pre-Order Your Copy Now!

~The giveaway at the end of this post is now closed.  Congratulations to the winners!~

The book will be released October 22nd, 2013 and is available for pre-order on amazon now!

This project has evolved substantially since this announcement was first made.  In fact, the book has been divided into two books:  a complete guide and a companion cookbook.  For more information, click here.

So, let me tell you more about this book that I’m writing.   The Paleo Approach will be a complete guide to using diet and lifestyle to manage autoimmune disease.  It will answer all of the whats, the whys, and the hows.  This is the book that I wish I had had at my fingertips 15 years ago.  The Paleo Approach by Sarah Ballantyne

 What is The Paleo Approach?  This is the official blurb:

An estimated 50 million Americans suffer from some form of autoimmune disease. If you’re among them, you may know all too well how little modern medicine can do to alleviate your condition.  But that’s no reason to give up hope. In this groundbreaking book, The Paleo Approach, Sarah D. Ballantyne, Ph.D., draws upon current medical research and her own battle with an autoimmune disorder to show how you can become completely symptom-free—the natural way.

The Paleo Approach is the first book ever to show you how to adapt the Paleo diet and lifestyle to bring about a full recovery.  Read it to learn why foods marketed as “healthy”—such as whole grains, soy, and low-fat dairy—can contribute to the development of autoimmune conditions. Discover what you can eat to calm your immune system, resolve inflammation, and help your body heal itself. Learn which simple lifestyle changes—along with changes in diet—will make the biggest difference for your health.

If you’re concerned that “going Paleo” will break the bank or require too much time in the kitchen preparing special foods, there’s no need to worry. In The Paleo Approach, Dr. Ballantyne provides expert tips on how to make the switch easily and economically. She explains how to stay within your food budget while going Paleo, how to make the best use of your time in the kitchen, and where to shop for what you need. The book also includes meal plans that help the body maximize healing, and delicious recipes for recommended dishes.

Features such as these make The Paleo Approach the ultimate resource for anyone suffering from autoimmune disease. Why suffer a moment longer? Reclaim your health with The Paleo Approach!

I have to admit that I have fallen in love with the medium of an actual book.  It is allowing me to tie ideas together and explain concepts in more detail than I could ever accomplish with a blog post.  I get to organize every topic related to autoimmune disease in a way that is easy to read, easy to find the answers to your questions, and links together concepts so all the pieces of the puzzle fall into place for you. The book is divided into three parts.

The first part of the book will walk you through the science, including:

  • the most current understanding of the causes of autoimmune disease,
  • how the immune system works and what goes wrong in autoimmune disease
  • how diet and lifestyle factors contribute to the development and perpetuation of autoimmune disease,
  • the links between autoimmune disease and gluten sensitivity, leaky gut, and gut dysbiosis
  • the links between autoimmune disease and nutritional deficiencies
  • the links between stress, hormone dysregulation and inadequate sleep an autoimmune disease
  • diet recommendations to manage autoimmune disease
  • the whys behind foods to exclude
  • the whys behind foods to include
  • navigating food sensitivities and bacterial/yeast overgrowths
  • lifestyle recommendations to manage autoimmune disease
  • troubleshooting and dealing with the “vicious cycles”
  • supplements and diagnostic tests that may help (and ones that probably won’t)
  • navigating prescription medications
  • how to reintroduce foods after your autoimmune disease is in remission
  • faq

The second part of the book deals with implementation:

  • summary of the recommendations with a focus on what you can eat
  • complete food lists
    • what foods can you eat?
    • what can you drink?
    • what foods should be consumed in limited quantities?
    • vitamin and mineral content of included foods
    • food sources of micronutrients that people with autoimmune disease are commonly deficient in
    • healing/super foods to eat more of
    • the importance of eating “snout to tail”
    • FODMAPs
    • sources of inulin fiber and insoluble fiber
    • vegetables which might be an issue for SIBO
  • where to buy ingredients, shopping lists and meal plans,
  • priorities for tight budgets
  • time management strategies
  • how to eat this way within a family, eating out, packing lunches traveling
  • lots of tips for many aspects
    • how to work with your doctor
    • modifications for kids
    • modifications for pregnant and lactating women
    • priorities for exercise
    • stress management strategies
    • dealing with the emotions of autoimmune disease
  • more faq

The third part of the book will include over 100 recipes!

  • Kitchen Staples
  • Breakfast Foods
  • Meat and Poultry
  • Fish and Shellfish
  • Organ Meats and Other Unusual Cuts
  • Soups and Stews
  • Side Dishes
  • Snacks and Appetizers
  • Beverages
  • Desserts and Occasional Treats

Yes, this is a BIG book.  The words “complete guide” and “ultimate resource” are not overselling this book at all!  I am definitely not promising a light book–you will be building muscle carrying this one around!  And healing your body too!  As I work over the next few months to finish writing, I hope that you will share in my excitement (and be patient with the reduced amount of content on the blog).  I will be keeping you posted on my progress, and giving you some previews of both science content and recipes along the way.

I hope you are just as excited about this book as I am!  Excited enough to pre-order your copy now!  Why pre-order?  Pre-ordering does two things.

First, it guarantees that you will get your copy by the release date.

Second, it guarantees that you will pay the lowest price for your copy.

 How does this work?  The publisher will decide how many copies to print in the first run based on pre-order sales.  Many books sell out of the first run, sometimes even before the book is released.  If you don’t pre-order, you run the risk of having to wait for a second print run to get your copy.  The prices on amazon fluctuate (based partly on sales and who knows what else!).  When you pre-order, amazon guarantees that the price you pay is the lowest price the book drops to between when you order and when the book is released.  You don’t pay until the book ships (typically a few days before the release date) and you should receive the book right on September 28th, 2013!

 Pre-Order Your Copy Now!

So, now to celebrate the official announcement of my book, how about a giveaway?!

How about FIVE giveaways?!

Package 1 (US only):

Package 2 (US only):

  • Demarle At Home Medium Perforated Baking Sheet, the Deep Flexipat, and the Medium Silpat ($100 value)
  • 1 early release review copy of The Paleo Approach

Package 3 (US only):

  • $50 Gift Certificate to Tropical Traditions
  • 1 early release review copy of The Paleo Approach

Package 4 (International):

Package 5 (International):

How do you enter?

For EACH of the items below that you do, leave A COMMENT on THIS POST saying which item you did.
Yes, that means that you can enter up to 8 times.
And yes, that also mean that you could win more than one package!

Make sure to include your e-mail address (the comment form asks for it) so that I can contact the winners.  Please also mention what country you live in for each comment you leave (or you can mention “USA” or “Outside the USA”) because only two of these giveaways can be shipped internationally.

  1. Go “like” The Paleo Approach on Amazon (there’s a thumb up button next to the price)
  2. Pre-Order  The Paleo Approach (if you win a review copy, you can return it or gift it–go ahead and leave a comment for EACH copy that you pre-order)
  3. Like me on Facebook and share this post on Facebook (buttons below)
  4. Follow me on Twitter and share this post in a tweet (buttons below)
  5. Follow me on Pinterest and pin this post (buttons below)
  6. Sign up for the US Wellness Meats newsletter (to find out about special sales!)
  7. Like US Wellness Meats on Facebook
  8. Like Stacie Foisy’s Demarle Facebook page  and contact Stacie by email ( or Facebook message to sign up for her Free Monthly Newsletter, Opening a Gift Registry, Joining her Demarle Business Team, Booking a Virtual or Traditional Cooking Class, or Placing an Order. You can also sign up for the Newsletter by going to, clicking on “Contact Me” and filling out the info.

This contest is not closed.  Congratulations to the winners!








I shared your post on Facebook! (Already ‘liked’ you– where do you think I found this announcement?)
Congratulations, can’t wait to read it and share it. I already reference you all the time 🙂

Congrats! That’s good news. Really looking forward to your book! I liked your book on Amazon (outside USA)

I already follow you on facebook, and I shared todays post. I already follow you on pinterest and twitter, and already liked us wellness meats get their newsletters (and order from them!) 😉 USA

I like you on facebook and shared your post
I liked your new book amazon
Aysha (outside USA)

by the way I’ve so been waiting for a book like this … will it look at eczema?

Liked Stacie Foisy’s Demarle Facebook page and contacted Stacie by Facebook message to sign up for her Free Monthly Newsletter,

Congrats! If there was anyone who has the smarts to write a book regarding healing autoimmune disease via diet it is you! I “liked” your book on Amazon!

Hi! I completed all steps except pre-ordering the book. Right now I don’t have the funds to order anything. Hopefully in a week or so I can do that 🙂 I really want to get this book as I have RA and think it would be beneficial to me. Thanks again for writing it!

Proudly participating from the USA!!!

#1 Done…liked your book on Amazon
#3 Done…Liked you on Facebook
#5 Done…Followed you and pinned on Pinterest
#6 Done…Signed up for US Wellness Meats Newsletter
#7 Done…Like US Wellness Meats on Facebook
#8 Done…Liked Stacies Facebook page and left her a Facebook message to join newsletter

Crossing fingers, toes, and any thing else.

Great giveaway.

Thank you,

I liked you and wellness meats on Facebook, followed and posted on Pintrest and liked the book on Amazon. 🙂

Followed you on Pinterest, already liked on Facebook but shared the post on Facebook, liked US Wellness Meats on Facebook. I’m really thrilled about this new book. My son has an autoimmune disease and this past year have changed to eating Paleo but i know there is so much more to learn to help him.

Liked Stacie Foisy’s Demarle Facebook page and contacted Stacie, newsletter, etc.

BTW, that’s really a lot to read, click, and fill out for Stacie’s newsletter. Please tell her to make it easier with a simple newsletter signup form. I’m sure she’ll get more emails if it’s easier.


I knew it! So thrilled. I pre-ordered my copy but I know I’ll be buying multiple copies to give to give to the people I love and want to be healthier! So wonderful! Not to be crass but I really hope you rake it in, you work so hard & you deserve all your success!

I likes US wellness meats, but since I’m only a teen, I don’t yet have accounts for the rest. But I LOVE your BLOG and PALEO!!

oh and USA!

1- I shared this both on my personal page and on both my business pages- Transition With Me and Protean Foods. 3, 4, and 7 were also fulfilled.
Congratulations on the new book!!!!! I look forward to it so much since I’m doing that exact thing right now, healing an autoimmune with Paleo guidelines!!! Thank you!!

:::SQUEAL!!:: CONGRATULATIONS!!!!!! 😀 So very excited about your book coming out!! 😀 😀 😀

I “Liked” your book on


I “Liked” Stacie Foisy’s Demarle FB Page and Signed up for her Newsletter.

(don’t do twitter or pinterest 🙁 and can’t pre-order right now, but would if I could!)


Again, Congratulations on your book!! 😀 So looking forward to reading it!!! 😀

I liked your book on Amazon. I’m so glad you’ve taken on this project. I’ve been following your blog for quite a while and have listened to your podcasts, but I’d love to have a book as a resource. And I’d loove to be able to refer newbies to such a resource.
If you’d been a thin teenager, you wouldn’t have this gift to share with the world. Maybe it was just part of a bigger plan!

I just want to say also, I am SUPER excited for the release of your book! I have just begun this journey ( and appreciate all the research you’ve down to simplify things for me! I have a busy household, with 5 daughters who have the stomachs of their dad 🙂 I am determined to keep at it, and am hoping your book will be just what I need to help ease me through this journey!

I did this – 1.Go “like” The Paleo Approach on Amazon (there’s a thumb up button next to the price)

I e-mailed Stacie Foisy to request her newletter. I’m sure her inbox will be full of many of these requests!

I pre-ordered the book. I’m so glad you’re writing one (or already written it? that’s a pretty close release date, says the former copyeditor 🙂 ). I’ve learned a lot from blogs, but I do love a nice, heavy reference book or cookbook. 🙂

OMG! This is awesome news. The first few months after I found paleo, I searched and searched for information on on the AI protocol. I was so happy when I finally found your blog. Congratulations! I know your book is going to help a ton of people. Including me.

And now for my 1st contest entry: I liked The Paleo Approach on Amazon

I liked the book on Amazon, liked your Facebook page and shared this post on Facebook, and liked Us Wellness meats on Facebook (3), So glad you’re writing this book!

Hiya Sarah, Congrats on the new book.
I live in Canada so I can not preorder the book as Amazon does not ship here.Therefore would love to win a copy !
I “liked” it on the amazon page
I “liked” the your facebook page
I am following you on Pinterst,
I have shared your page on my facebook page as well as a group I have started called organic and gluten free

Hi there! Just thought you’d like to correct the typo in the book title in red (Your, not You). Also, I posted a link to this page on Reddit/r/Paleo. Will continue on with the rest of the hoops for the drawing but wanted you to have a heads up on the typo!

I liked you on FB, liked the Paleo Approach on Amazon, already signed up for USWM newsletter and Stacy’s newsletter and liked on FB. I will be ordering the book, too!

Already “following” you on Pinterest, repinned your book to my To-do list– to read, in fact!

I liked US Wellness Meats on Facebook! Yay! So new at this, I’d only ever ordered grass fed beef from Wisconsin/via Tropical Traditions!

I liked Stacie Foisy’s page and PM’d her to get the newsletter and other information about products (the contact me link wasn’t working! Talk about a panic when technology fails!) (USA resident)

I subscribed to US wellness meat’s newsletter! Wahoo. I can always count on you for great resources– can’t wait for your book to be one of them!!

I forgot to add that I am international, in Canada. I’m a Paleo Mom, an editor, a writer and a big fan. Would love to review an advance copy and provide feedback if needed. Thanks so much for all you do.

I’m really excited for this book. I have IC and I’m trying to figure out AIP. I have:
1. Liked The Paleo Approach on Amazon’
2. I already like you on Facebook but I shared this post as well.
3. I am now following you on Twitter & I tweeted!
4. I am now following you on Pinterest and I pined this post.
5. I signed up for the US Wellness Meats newsletter.
6. I liked US Wellness Meats on Facebook
7. I liked Stacie’s page & signed up for her newsletter.

I do plan on ordering the book, I just haven’t yet.

(1) Pre ordered The Paleo Approach.
(2) You’re liked on FB & the post is shared on my FB.
(3) You’re followed on Pinterest & the post is pinned on my board.
(4) Liked US Wellness Meats on FB.
(5) Signed up for the Meats newsletter.
(6) Liked Stacie’s FB page & signed up for her newsletter.

Can hardly wait for the release of your book. I preordered a copy, hit the thumbs up button on amazon, put you and US wellness meat on Facebook.

I preordered the book on Amazon. I’m trying to do AIP and am so excited to finally have a thorough book to make it easier. Looking forward to lots of great recipes too! USA

1. I liked The Paleo Approach on Amazon
2. I pre-ordered The Paleo Approach on Book Depositary
3. I had already liked you on facebook and I did share this post in a couple of the Health fb groups I belong to
8. I liked Stacie Foisy’s Demarle facebook page and contacted her re: her newsletter

I live in Australia so I did not sign up for Wellness Meats and I don’t follow twitter or pinterest

Hi Sarah, I have admired your work from the beginning (or close to it!) and look forward to each post. I can’t tell you how excited I am that you are writing a book – I’m more of a book person than a computer person, and am so excited to one day be able to flip through a book full of your research! I definitely am one to want to know mechanisms, that’s why I love your blog so much. As much as I love the biochemistry, I need it to be in English! I deeply appreciate all your work, and am thankful that so many people have places to turn to to find out how to feel better. I’m not really a “commenter”, but have always wanted to send you a note to let you know I think you and your blog are one of the best things out there in cyber-world 🙂 All that said, I have liked you on FB and shared the post. I liked your book and pre-ordered it. I liked US Wellness and signed up for their newsletter. I liked Stacie’s page and signed up for her newsletter, too 🙂 I’d twitter and pin about all of this, too, if I did those things! Thanks for your dedication to autoimmune sufferers.

I like you on Facebook and shared this post on Facebook. (USA) Very happy to share this info with those I know.

I liked Stacie Foisy’s Demarle facebook page and messaged her on facebook to sign up for her free monthly newsletter – U.S.

I did 2.Pre-Order The Paleo Approach (if you win a review copy, you can return it or gift it–go ahead and leave a comment for EACH copy that you pre-order)

Already following Stacie’s DeMarle page on Facebook & am in pretty regular email/message contact with her–she’s our awesome paleo coach! Big fan. 🙂

Liked and shared on FB
Liked and shared on Twitter
Liked and shared on Pinterest
Signed up to Wellness Meats
Thanks for the opportunities! 🙂

I have liked Stacie Foisy’s Demarle Facebook page and contacted her by Facebook message to sign up for her Free Monthly Newsletter. (Outside USA)

After poking about a bit I decided to sign up for the U.S. Wellness Meats newsletter. The current edition is really good. I don’t like a bunch of extra junk in my inbox, so this is kind of a big deal.

I decided to ‘like’ Stacie because her page is so interesting. I am looking into her stuff. Okay, I contacted her via her DeMarle page for more info about sales. It looks interesting but it is expensive and I am not convinced.

I liked the book page on Amazon (one of my fb posts).

I am not going to do the Twitter thing, so that makes 7 of the 8 on your list. I do hope all this really helps get the word out about your book.

I have liked you and US Wellness on Facebook. I also have signed up the US Wellness Newsletter. I have pre-ordered the book off of Amazon. And of course, gotta love following you on Pinterest. I live in the USA.

I was already signed up for the US Wellness Meats newsletter (whoops, forgot to put where I’m from on my other posts—USA)

I follow you on Twitter and shared. @Gavinmama

The shareaholic button would not let me share so I copied and pasted the tweet. 🙂

Can’t wait to see your book. I’ve been on Paleo and down 30 pounds but need some new idea’s for meals. I liked your book on Amazon!!!!

Lastly, signed up for Stacie Foisy’s newsletter via a Facebook message! Go USA!!! Would love to win!

Gave the book a like on Amazon. Looks like it will be a great book too – looking forward to it. (USA)

Already liked you on FB (where I saw the tip on this book coming out). Shared the link to this post.

liked and shared the post on FB, following on pinterest, liked your book on amazon and liked stacie’s FB page. yay!!!!

I liked the paleo approach on amazon and shared it. Already have you,and us wellness meats liked on Facebook. I receive US wellness newsletter. I liked Stacie Facebook page. I also shared your Facebook post. (USA)

Hi I have liked and been following on Facebook! I live in Australia and I’m new to paleo. I am over weight and have PCOS. I am changing how we live and would love to learn more from your book!
Thanks Amy

I liked the Paleo Approach on Amazon… recently found your blog and much grateful for all you have put to page out here – can’t wait to see the text!

I liked and shared this post and I liked and subscribed AND placed my first order with US Wellness meats!! So excited to make Osso Bucco for the first time. Thank you!!!

Congratulations on your book, I cannot wait til it arrives!

check: Go “like” The Paleo Approach on Amazon
check: Pre-Order The Paleo Approach
check: Like me on Facebook and share this post on Facebook
check: Follow me on Pinterest and pin this post
check: Sign up for the US Wellness Meats newsletter
check: Like US Wellness Meats on Facebook
check: Like Stacie Foisy’s Demarle Facebook page

AND… followed you on Pinterest.

I also share, tweeted, and pinned (didn’t know if I needed to specify I did) =]

Thanks for this giveaway!

I forgot to do it via the button, though I tagged you and included the link to this page. I’m in the USA (and also am the Kate below that liked Stacie and liked the book on Amazon but forgot to specify that I’m in the USA).

Here are the things I did:
1. Like The Paleo Approach on Amazon (there’s a thumb up button next to the price)
2 Like me on Facebook and share this post on Facebook (buttons below)
3.Sign up for the US Wellness Meats newsletter (to find out about special sales!)
4.Like US Wellness Meats on Facebook

I liked The Paleo Approach on Amazon, pre-ordered a copy, and signed up for the US Wellness newsletter!

Hi – please include me for the giveaway(s) – I did #’s 1, 3, 4,5 and 7 – thanks for offering a giveaway! Even if I don’t win – I will buy the book 🙂

I did #1, 2, 3, 6, and 7. Please include me in the giveaways. I’m so excited to read your book. (USA)

I subscribed to the US Wellness Meats newsletter (perfect timing! just trying to figure out the logistics of going paleo and looking for food sources)

I preordered The Paleo Approach! September can’t come soon enough! At least it gives me a full 6 months to get the Paleo lifestyle to be zero effort and all routine. 😉

Pre-ordered your book on Amazon (USA.) My husband, 33, has MS and this book is just what we need. I’d love to help us heal through food.

1, 3, 5, 6, 7, 8

Just starting out doing Paleo and trying to learn as much as I can about it. I have heard nothing but good things about this lifestyle change

I liked The Paleo Approach on Amazon, I liked Paleo Mom on Facebook, I liked US Wellness Meats on Facebook, I’m following you on Pintrest, I liked Stacie Foisy’s Demarle Facebook page and I signed up for US Wellness Meats newsletter. Outside the USA

I like you on Facebook.
I liked your book on Amazon.
I liked US Wellness meat on Facebook.
I signed up for the US Wellness meats newsletter.

Thank you!!

Follow you on pinterest! I actually have made a few of your recipes for my family and there so yummy. Hoping to convert my family to paleo, my hubby is a little skeptic but he has liked the recipes so far!

1) I liked you on facebook already. 2) Liked you on Amazon. 3) Liked Wellness Meats and 4) signed up for their newsletter. 5) Pre-ordered the book, 6) followed you on twitter

I liked the Paleo Approach on Amazon!
I “Liked”you on Facebook and shared this post on Facebook
I followed you on Pinterest and pinned this post
I liked US Wellness Meats on Facebook

And Im “Outside the US/International”…..Australia 🙂

Hi Sarah,

I shared your book announcement on facebook AND I liked your book on amazon.

I’m happy with all the good work you do for us AIP peeps.

Best wishes from Berlin in Germany,

Isa (aka Barbara)

I’ve pre-ordered The Paleo Approach, and I’m looking forward to getting it! Wish I could get my hands on it now!!!! Too excited! USA

I am now following you on Pinterest, and look forward to trying out your recipes! I’m on the second week of AIP, and I think it’s time to try out your recipes! USA

I’ve just signed up for US Wellness Meats newsletter. Hopefully, I can find special sales, and buy their products. USA

I just liked Stacie Foisy’s Demarie Facebook page, and sent her an e-mail to sign up for her newsletter. Thank you for giving me the opportunity to win one of the prizes!